With the World Circuit Collection (WCC), we at COBLOR® are pursuing a vision that has never before existed in this form: to bring together the world’s most iconic racetracks in an exclusive collection of limited-edition timepieces—each watch featuring original asphalt from the respective racetrack on its dial.

To make this idea a reality on an international scale, we are working with Tilke—one of the world’s most renowned companies in the field of racetrack design and development—on the long-term development of this project.

The Hockenheimring Edition marks the first step on this shared journey and already bears the WCC logo as a symbol of the vision behind this collection.

More than just a watch.

The World Circuit Collection aims not only to showcase racetracks as venues for motorsports, but also to permanently preserve their history, their emotions, and their identity.

Each edition is created in close collaboration with the respective racetrack and combines authentic materials with Swiss watchmaking craftsmanship and exceptional design.

Our goal is to build a collection over the coming years that brings together the world's most fascinating race tracks.

The journey has begun.

Behind the scenes, we are already in talks with other international racetracks and are working together on the next steps for the World Circuit Collection.

Since each collaboration is developed individually, this process takes time. It is precisely this attention to detail that makes every future edition something special.

We will provide regular updates on new partnerships and developments here.

Be part of the journey.

The World Circuit Collection is at the beginning of an exciting journey.

We look forward to introducing you to more racetracks, new stories, and special editions in the coming months.

World Circuit Collection. From Asphalt to Icon.