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A big fan of Asphalt watches

Augusto Farfus

  • 2022: Record holder Nürburgring 24h layout with 8:08.421 minutes
  • 2019 + 2020: Winner of the 24-hour race at Daytona
  • 2011: Winner of the Dubai 24-hour race
  • 2010: Winner of the Nürburgring 24-hour race
For me, asphalt means time, performance and pushing the race car to the limit.

Augusto Farfus

Racing driver Augusto Farfus is an avid fan of our asphalt watches. Farfus, Nürburgring record holder with an impressive lap time of 8:08.421 minutes in 2022, is one of the most successful drivers of his generation. He has won the 24-hour races in Daytona, at the Nürburgring and in Dubai, among others, and has been a BMW works driver for over 17 years.

Farfus has also celebrated great success at the Hockenheimring as part of the DTM - a track with which he associates many emotional and sporting highlights. His passion for motorsport, precision and deep connection to the asphalt are perfectly reflected in our vision.

As the world's first watch brand with real asphalt dials, we bring the history of legendary racetracks to your wrist.